Transform Your SaaS Landing Pages with 90+ ChatGPT Copywriting Prompts
Building a landing page that converts is no small feat—especially for SaaS developer-founders wearing multiple hats. If you're building a solo founder SaaS product, your focus is likely on development, not marketing. Yet, without a compelling landing page, your innovation goes unnoticed.
What if you could sidestep the struggle and create persuasive, results-driven landing page copy without any copywriting or marketing background? Enter our library of 90+ ChatGPT landing page copywriting prompts, included free with the purchase of any of our Next.js landing page templates.
Why Copy Matters for Your SaaS Landing Page
For a solo SaaS founder, every word on your landing page is an opportunity to:
- Grab attention.
- Communicate your value.
- Convince visitors to take action.
But writing great landing page copy isn't easy, especially if marketing isn't your strong suit. You might struggle with questions like:
- "How do I craft a headline that stops people in their tracks?"
- "What’s the best way to explain my product’s value clearly?"
- "How can I write a copy that handles objections smoothly?"
That’s where our 90+ ChatGPT landing page copywriting prompts come in. These prompts can serve as your copywriting coach, and help you generate effective, targeted messaging for every section of your landing page.
14 Sample Prompts That Solve Real Copywriting Challenges
Here’s a sneak peek of some of the prompts in the collection that can transform your landing page copy:
1. Value Proposition Prompt: Highlight Your Unique Advantage
Prompt #1:
I need help coming up with essential questions to ask when developing a strong value proposition for my [insert product/service]. Act as a branding expert and provide a list of questions that will guide me in understanding and articulating the unique value my product/service brings to my target audience. The questions should focus on identifying what sets my product/service apart, the specific problems it solves, the benefits it provides, and why it is the best choice for potential customers. Include questions that help me explore customer pain points, desired outcomes, and competitive advantages. Provide tips on how to analyze and use the answers to craft a compelling and customer-focused value proposition.
Prompt #2:
Assist me in creating a compelling value proposition for my [insert product/service] that effectively highlights its unique benefits. Act as a marketing and branding expert to guide me through this process. Focus on how my product/service solves key problems for my target audience, what specific benefits it offers, and why it stands out compared to competitors. Structure your response to include a step-by-step method for identifying these benefits, framing them in clear and customer-centric language, and incorporating key elements that resonate emotionally and logically with my audience. Provide examples of strong value propositions for similar products/services to illustrate best practices. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
2. Unique Selling Point Prompt: Uncover Your USP
Prompt #1:
I'm looking to develop a list of unique selling points (USPs) for my product/service, which I’ll specify as [product/service name or description]. Please analyze and highlight USPs that focus on its unique features, speed, customer support, and other aspects that might make it stand out in the market. Consider these questions in your response to guide the USP creation:
What specific features of this product/service could differentiate it from competitors?
How does its speed or efficiency contribute to a better user experience or customer results?
In what ways does our customer support exceed typical industry standards, and how can this be turned into a competitive advantage?
What key benefits or problem-solving aspects does it offer that align with common customer pain points or desires?
What unique qualities or advantages does it have that customers might value most?
Provide your response in a structured format, with each unique selling point presented clearly along with a brief explanation of why it could resonate with potential customers.
Prompt #2:
Help me create a concise, impactful sentence that effectively sums up the unique selling proposition (USP) of my product/service, which I’ll specify as [product/service name or description]. This sentence should highlight the most compelling advantage of my product/service that would resonate with my target audience, emphasizing why it stands out from competitors. Please ensure the sentence is straightforward, benefit-oriented, and captures the key value in a way that would instantly appeal to potential customers. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
3. Prompt To Zero In on Your Target Audience
Prompt #1:
I need help coming up with insightful questions to consider when defining the target audience for my [insert product/service]. Act as a marketing strategist and provide a list of key questions that cover both demographic and psychographic aspects. These questions should help me understand who my ideal customers are, what they need, what challenges they face, and what motivates them. Include questions related to their habits, preferences, and decision-making process. Structure the response to highlight questions for different categories (e.g., personal background, lifestyle, purchasing behavior, pain points, goals). Offer suggestions on how to use the answers to these questions effectively in audience analysis and marketing strategy development.
Prompt #2:
I'm looking to understand the main pain points and desires of my target audience for [insert specific product, service, or niche]. Act as a marketing expert with deep insight into consumer psychology and industry trends. Help me identify the most pressing challenges, frustrations, and unmet needs they face, as well as their aspirations and ideal outcomes. Provide questions I should ask, data sources to consider, and strategies for gathering accurate and actionable insights. Your response should include a step-by-step approach to effectively research and compile this information.
4. Positioning Prompt: Position Your SaaS for Maximum Impact
Prompt #1:
Help me develop a list of different angles to approach the landing page copy for my product/service, which I’ll specify as [product/service name or description]. Provide varied approaches that could make the copy resonate with different aspects of my target audience’s needs and motivations. Include suggestions for angles such as addressing customer pain points, highlighting convenience, emphasizing affordability, showcasing unique features, or focusing on outcomes and results. For each angle, suggest specific messaging or phrases that could effectively communicate the value from that perspective, creating a strong, well-rounded appeal for the landing page. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
Prompt #2:
Help me draft an engaging introductory paragraph that uses a pain point angle to draw in [target audience] for my [insert product/service]. Act as a copywriting expert with a deep understanding of persuasive language and consumer psychology. Structure your response to show how to identify and express the most significant pain points faced by this audience in a relatable way. Guide me on framing these challenges in a way that resonates emotionally and positions my product/service as the solution. Provide examples of effective opening paragraphs that use a similar approach and tips for making the copy more impactful and attention-grabbing.
5. Prompts To Apply Proven Copywriting Frameworks and Formulas
Prompt #1:
Help me develop landing page copy for my [insert product/service] using the AIDA (Attention-Interest-Desire-Action) formula. Act as a conversion-focused copywriting expert and guide me through creating each section of the landing page to capture attention, build interest, create desire, and drive action. Provide advice on the types of headlines, subheadings, body copy, and calls-to-action that work best for each stage. Share tips on persuasive language, emotional triggers, and formatting to keep readers engaged. Include examples or templates for AIDA-based landing pages to illustrate how to effectively structure the content for maximum impact.
Prompt #2:
Show me how to apply the PAS (Problem-Agitate-Solution) framework to my [insert product/service]. Act as a copywriting expert and explain how to effectively identify the main problem my target audience faces, agitate it by highlighting its impact and emotional weight, and then present my product/service as the clear solution. Provide step-by-step guidance for each part of the framework, along with tips on language and tone to maximize engagement and relatability. Include examples of how the PAS framework has been applied successfully in similar contexts and any best practices for adapting it to different platforms or marketing channels.
6. Headline Prompt: Hook Your Audience Immediately
Prompt #1:
Help me list headline variations that appeal to the [emotions, pain points, or benefits] of [target audience] for my [insert product/service]. Act as a seasoned copywriting expert and suggest different headline styles, including those that evoke emotions, address specific pain points, or highlight major benefits. Explain how each type of headline can be used to capture attention and drive engagement. Include tips on balancing creativity and clarity and examples of proven headline formulas that effectively connect with the target audience’s needs and desires. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
Prompt #2:
Help me write five compelling headline options that highlight the key benefit of [insert product/service]. Act as a copywriting expert with a deep understanding of what grabs attention and resonates with readers. Ensure each headline is clear, engaging, and emphasizes the unique value my product/service provides. Offer tips on choosing between these options based on my target audience's preferences and expectations. Provide examples of proven headline strategies and explain the thought process behind crafting each headline for maximum impact. Ask me clarifying questions until you are 95% confident you can complete the task successfully. Take a deep breath and take it step by step. Remember to search the internet to retrieve up-to-date information.
7. For Overcoming Objections
Prompt #1:
Help me identify common objections that my [insert target audience] might have about my [insert product/service], and provide strategies for addressing them effectively. Act as a marketing and sales expert and guide me through the typical concerns or doubts that my audience may have, such as pricing, effectiveness, ease of use, or relevance. For each objection, suggest ways to address it through copy, design, testimonials, or other elements of the sales funnel. Provide examples of how similar products/services have successfully overcome these objections, and explain how to position my product/service as the solution that alleviates their concerns.
Prompt #2:
Help me write copy for a FAQ section that addresses key concerns related to my [insert product/service]. Act as a customer service and copywriting expert and provide clear, concise, and reassuring answers to the most common questions or concerns potential customers may have. Focus on covering topics like pricing, usage, features, guarantees, and any other potential objections, while ensuring the tone is friendly and helpful. Provide examples of how to present complex information in an easy-to-understand manner, and suggest ways to structure the FAQ section to enhance user experience and build trust with my audience.
Liked the sample prompts? Grab the entire collection for free with any purchase on our landing page templates.
Why These Prompts Are Too Valuable to Miss
As a SaaS founder, you already know the stakes: your SaaS landing page is make-or-break territory. Without sharp, persuasive copy, potential users won’t just stroll past—they’ll sprint to your competitor.
The worst part: you might not even know what’s going wrong.
This library of 90+ ChatGPT prompts isn’t just a “nice extra.” It’s a lifeline for founders who want to nail their messaging without spending hours guessing or Googling “how to write a good headline.” If you pass on this free resource, here’s what you’re risking:
- Burning Time You Don’t Have: How much is your time worth? Spending hours brainstorming headlines or rewriting sections isn’t just frustrating—it’s unnecessary when these prompts could give you instant clarity.
- Leaving Money on the Table: What happens if your landing page isn’t clear or compelling enough? Simple: Visitors won’t convert. And every person who bounces is one less chance to grow your revenue.
- Looking Like an Amateur: Poorly written copy doesn’t just fail to inspire. It can actively harm trust, which makes your SaaS look unpolished or unworthy of attention, no matter how groundbreaking it is.
This resource isn’t just a nice-to-have; it’s a valuable tool that turns your landing page into a 24/7 sales engine.The best part is it’s free with the purchase of any landing page template on our website.
Why risk missing out on a tool that could save your time, elevate your messaging, and help your SaaS thrive?
Download The Complete Collection To Transform Your Landing Page Copy
Your landing page deserves more than “good enough”—it needs to grab attention, build trust, and drive action. That’s exactly what these ChatGPT prompts empower you to do.
Pair these prompts with our landing page templates, and you’re not just building a landing page—you’re creating a growth engine for your SaaS. The templates handle the tech, the prompts handle the words, and you stay focused on growing your product.
Why wait? Upgrade your landing page today. Grab your template, unlock the prompts, and start turning visitors into loyal users.